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The world's leading podcast network for oil and energy

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OGGN

OGGN

The world's leading podcast network for oil and energy

Newsletters
  • Our Podcasts
  • Our Sponsors
  • Oil and Gas Events
  • Podcast Advertising!
  • Merch Store
  • Blog
    • Book Reviews
  • About
    • OGGN’s Community Impact
    • Media Kit
    • Guest Submission
    • Contact

Oil and Gas

A glowing AI chat interface listing energy companies where only a couple are lit and the rest are greyed out, against a refinery skyline at dusk, illustrating how AI answer engines name only a few energy companies.
  • Blog
  • Technical

AI Names the Same Few Energy Companies. The Rest Are Invisible.

Matthew Bertram1 week ago1 week ago05 mins

Ask an AI assistant who to hire in oil and gas and the same handful of anchor names come back. The competitive middle of the industry is missing from the answers buyers now see first. Why it happens, where the engines get their answers, and what to do about it.

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An oilfield buyer holding a phone showing an AI chat interface with an oil rig and pump jacks at dusk behind, illustrating a buyer researching an oilfield service company through an AI assistant.
  • Blog
  • Technical

When a Buyer Asks ChatGPT About Your Oilfield Service Company

Matthew Bertram2 weeks ago1 week ago07 mins

Your buyers now vet oilfield service companies by asking ChatGPT and Perplexity before they ever reach your site. How to find out what the AI says about your company, why it leaves you out or gets you wrong, and the checklist to fix it.

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A boardroom at dusk with a holographic AI head, a governance checklist card, and a question mark, illustrating the questions boards should ask before approving an AI tool.
  • Blog
  • Technical

What Oil & Gas Boards Should Ask Before Approving an AI Tool

Matthew Bertram1 month ago1 week ago06 mins

AI tool approval is a board-level governance decision, not an IT purchase. The seven questions directors should ask before any AI tool touches a material energy decision.

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A split scene of a neutral AI chat interface over a refinery on one side and a decision dashboard with an operator on the other, connected by a pipeline at dusk, illustrating oil and gas facing both an AI search problem and an AI decision problem.
  • Blog
  • Technical

Oil & Gas Has a Two-Front AI Problem

Matthew Bertram2 months ago1 week ago05 mins

AI hit energy companies on two fronts at once — how the market finds you (AI search) and how AI decides inside your operation (governance). Most leaders are managing neither. Here’s what to do about both.

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  • Blog

Why Being Part of the Energy Conversation Still Matters

Matthew Bertram3 months ago4 months ago04 mins

Oil and gas has always been a relationship industry. Deals may get signed in offices, but trust is usually built…

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  • Blog

Private Wireless Is Becoming the Foundation for Industrial AI

Matthew Bertram4 months ago4 months ago05 mins

At OTC this week in Houston, one theme kept surfacing beneath all the AI discussion: Most industrial AI projects still…

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  • Blog

Why Australia’s Gas Market Is Entering a More Operational Era

Matthew Bertram4 months ago1 week ago03 mins

Why Australia’s Gas Market Is Entering a More Operational Era Out in Australia, the conversation around gas feels different than…

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Oil and gas refinery with AI, search, LinkedIn, and podcast visuals representing digital visibility in the energy industry
  • Blog

Why Oil & Gas Companies Need AI Visibility, Not Just SEO

Matthew Bertram5 months ago1 week ago07 mins

Oil and gas companies are no longer judged only by search rankings. AI systems, digital media, and online trust now shape how buyers, investors, and stakeholders perceive your business.

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EWR Digital and ModalPoint
  • Blog

Why ModalPoint, EWR Digital & OGGN Are Aligning Around AI

Matthew Bertram5 months ago1 week ago03 mins

ModalPoint, EWR Digital, and OGGN are coming together around a larger shift happening in the energy industry: AI is changing how companies are discovered, evaluated, and trusted.

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Recent Posts

  • AI Names the Same Few Energy Companies. The Rest Are Invisible.
  • When a Buyer Asks ChatGPT About Your Oilfield Service Company
  • Oil and Gas This Week
  • The Energy Basket
  • The Marcellus Isn’t Slowing Down—It’s Getting Better

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